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ConvertKit vs Beehiiv: My Honest Take After Years of Email Marketing Hustle in 2024

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Hey there, fellow email enthusiasts! I’m Ali, and I’ve been knee-deep in the world of email marketing for over a decade now. Today, I’m spilling the beans on ConvertKit vs Beehiiv – two email marketing tools that have been the talk of the town lately.

Let me tell you, choosing between these two is like picking between my grandma’s apple pie and my mom’s chocolate cake – they’re both amazing, but one might just hit the spot better for you! I remember when I first started, I was so overwhelmed by all the options. But don’t worry, I’m here to make your life easier!

My Journey with ConvertKit vs Beehiiv

I first stumbled upon ConvertKit back in 2015 when I was managing emails for a small lifestyle blog. It was love at first sight! The simplicity of the interface made me feel like I’d finally found my email marketing soulmate.

Fast forward to 2022, and Beehiiv caught my eye. I was intrigued by its fresh approach to newsletters, so I decided to take it for a spin with a tech review newsletter I was running on the side.

Let me walk you through what I’ve learned about both platforms over the years.

Show Me the Money: Pricing Breakdown

Let’s talk turkey – how much does ConvertKit vs Beehiiv cost?

ConvertKit’s pricing is pretty straightforward. I started on their free plan when I was just dipping my toes in the email marketing waters. As my list grew, I upgraded to the Creator plan, which set me back $29 a month for up to 1,000 subscribers.

Beehiiv surprised me with their generous free plan – 2,500 subscribers ain’t too shabby! When I outgrew that, I moved to their Grow plan at $39 a month, which covered me up to 1,000 subscribers.

Here’s a quick comparison based on my experience:

PlanConvertKitBeehiiv
FreeUp to 10,000 newsletter subscribersUp to 2,500 subscribers
Basic Paid$29/month (1,000 subscribers)$39/month (1,000 subscribers)
Advanced$59/month (1,000 subscribers)$99/month (1,000 subscribers)

Feature Face-off: ConvertKit vs Beehiiv Showdown

Alright, let’s get down to brass tacks. I’ve spent countless hours tinkering with both platforms, and I’m ready to give you the lowdown on how they stack up feature-wise. Here’s a detailed comparison table of ConvertKit vs Beehiiv, with my pick for the winner in each category:

FeatureConvertKitBeehiivWinner
Email Campaign Creation⭐⭐⭐⭐⭐⭐⭐⭐⭐ConvertKit
Automation⭐⭐⭐⭐⭐⭐⭐⭐ConvertKit
Landing Pages⭐⭐⭐⭐⭐⭐⭐ (Newsletter Pages)ConvertKit
Form Builders⭐⭐⭐⭐⭐⭐⭐⭐ConvertKit
Segmentation⭐⭐⭐⭐⭐⭐⭐⭐⭐ConvertKit
Analytics⭐⭐⭐⭐⭐⭐⭐⭐⭐Beehiiv
Integrations⭐⭐⭐⭐⭐⭐⭐⭐ConvertKit
User Interface⭐⭐⭐⭐⭐⭐⭐⭐⭐Beehiiv
Deliverability⭐⭐⭐⭐⭐⭐⭐⭐⭐ConvertKit
Pricing (Value for Money)⭐⭐⭐⭐⭐⭐⭐⭐⭐Beehiiv
Scalability⭐⭐⭐⭐⭐⭐⭐⭐⭐Beehiiv
Newsletter Focus⭐⭐⭐⭐⭐⭐⭐⭐Beehiiv
Content Monetization⭐⭐⭐⭐⭐⭐⭐⭐Beehiiv

Now, let me break this down a bit based on my experiences:

  1. Email Campaign Creation: ConvertKit edges out here. I once created a multi-part course launch sequence that was a breeze to set up.
  2. Automation: ConvertKit takes the cake. Their visual automation builder is like a playground for email marketers.
  3. Landing Pages: ConvertKit wins, but it’s close. Beehiiv’s newsletter pages are slick, but ConvertKit offers more flexibility.
  4. Form Builders: ConvertKit’s form options saved my bacon during a last-minute signup push for a webinar.
  5. Segmentation: ConvertKit’s tagging system is powerful. I’ve created some pretty niche segments that drove great results.
  6. Analytics: Beehiiv surprised me here. Their content-focused analytics gave me insights I didn’t even know I needed for my tech newsletter.
  7. Integrations: ConvertKit’s wide range of integrations makes it the clear winner. I’ve yet to find a tool it doesn’t play nice with.
  8. User Interface: Beehiiv’s modern, clean interface is a joy to use. It makes my late-night newsletter writing sessions much more pleasant.
  9. Deliverability: Both are strong, but ConvertKit’s proven track record gives it the edge.
  10. Pricing: Beehiiv offers more bang for your buck, especially as your list grows.
  11. Scalability: Beehiiv seems built for growth, handling my expanding tech newsletter without a hiccup.
  12. Newsletter Focus: If newsletters are your jam, Beehiiv is designed with you in mind.
  13. Content Monetization: Beehiiv’s built-in monetization tools are a game-changer for content creators.

Overall, ConvertKit comes out on top in 7 categories, while Beehiiv wins in 6. However, the best choice depends on your specific needs. ConvertKit is a powerhouse for complex email marketing needs, while Beehiiv shines for newsletter-focused creators.

Remember, these ratings are based on my personal experience and might not reflect everyone’s needs. Always take advantage of free trials to see which platform feels right for you!

 

Email Campaigns and Automation

With ConvertKit, I’ve built some pretty wild automation sequences. There was this one time I created a 30-day wellness challenge for a client – the visual builder made it a breeze to map out the entire journey. It felt like I was conducting an email orchestra!

Beehiiv, on the other hand, keeps things simpler. When I started my tech review newsletter, I found their campaign creator super intuitive. However, I did miss some of the advanced automation features I was used to with ConvertKit.

Landing Pages and Forms

I’ll never forget the day I had to whip up a landing page in 30 minutes for a last-minute product launch. ConvertKit saved my bacon with its easy-to-use landing page builder. I managed to create a decent-looking page just in time!

Beehiiv doesn’t have a traditional landing page builder, but their newsletter pages are pretty slick. When I revamped my tech newsletter’s subscription page using Beehiiv, I saw a noticeable uptick in sign-ups. People seemed to love the clean, focused design.

Analytics and Reporting

As a self-proclaimed data nerd, I’m all about those juicy metrics. ConvertKit’s visual reports have helped me spot trends I might have missed otherwise. I remember one campaign where I noticed an unusual spike in unsubscribes – turns out I had accidentally sent the wrong content to a segment. Oops! But hey, live and learn, right?

Beehiiv’s content performance analytics blew me away when I first used them. It was like having a personal data analyst for my newsletter. I could see exactly which parts of my tech reviews were resonating with readers, which helped me fine-tune my content strategy.

The User Experience: Smooth Sailing or Choppy Waters?

I’ll be honest, I’m not the most tech-savvy person out there. I once spent an embarrassing amount of time trying to figure out how to change the font color in an email (turns out I was looking in the wrong menu – facepalm).

ConvertKit’s interface has always felt intuitive to me. Even on days when my brain feels like mush, I can usually find my way around without too much trouble.

Beehiiv’s modern, minimalist design is a breath of fresh air. It reminds me of those sleek Scandinavian furniture stores – everything just feels clean and purposeful.

Deliverability: Getting Your Emails Where They Need to Go

Nothing’s worse than pouring your heart into an email only to have it land in the dreaded spam folder. Trust me, I’ve been there, and it’s not fun.

I’ve had consistently good experiences with ConvertKit’s deliverability. There was this one campaign I ran for a client’s product launch – we hit a 99% deliverability rate. I may or may not have done a little happy dance in my home office.

Beehiiv has also impressed me in this department. When I migrated my tech newsletter over, I was a bit nervous about deliverability issues. But to my relief, my open rates stayed strong.

Growing Pains: Scaling Up Your Email Game

As your list grows, you need a platform that can keep up. I learned this the hard way when my first email list exploded after a viral blog post. Suddenly, I was dealing with 10 times the subscribers, and my old platform couldn’t handle it.

ConvertKit has been a champ when it comes to scaling. I’ve worked with clients who have lists in the hundreds of thousands, and ConvertKit hasn’t broken a sweat.

Beehiiv, despite being the new kid on the block, seems built for growth. The jump from a few thousand to tens of thousands of subscribers was smooth sailing for my tech newsletter.

Real Talk: What the Pros Are Saying

I’ve had the privilege of chatting with some amazing content creators over the years. Here’s what a couple of them had to say:

Sarah, a lifestyle blogger I met at a conference, swears by ConvertKit. She told me, “Alex, the automation in ConvertKit is a game-changer. I can nurture my fashion, travel, and food audiences all in one place!”

On the flip side, Tom, a finance whiz I grab coffee with sometimes, is all about Beehiiv. He loves how it streamlines his newsletter process, saying, “It’s like Beehiiv read my mind and created a platform just for newsletter creators.”

Frequently Asked Questions

What is the difference between Beehiiv and ConvertKit?

ConvertKit excels in email automation and versatility, ideal for diverse content creators. Beehiiv focuses on newsletter publishing with built-in monetization tools. ConvertKit offers more integrations, while Beehiiv provides a more streamlined, newsletter-centric experience.

What’s better than ConvertKit?

For pure newsletter functionality, Beehiiv outperforms ConvertKit. However, for complex email marketing needs and advanced automation, ConvertKit remains superior. The “better” choice depends on your specific requirements and business model.

How much can you make on Beehiiv?

Earnings on Beehiiv vary widely. Some creators report making thousands monthly through newsletter monetization features like subscriptions and sponsorships. Your income potential depends on your content quality, audience size, and monetization strategy.

Why is ConvertKit so expensive?

ConvertKit’s pricing reflects its robust feature set, including advanced email automation, segmentation, and integrations. The cost is justified by its powerful tools that can significantly boost email marketing ROI for serious content creators and businesses.

Is Beehiiv good for beginners?

Yes, Beehiiv is excellent for beginners. Its user-friendly interface and focus on newsletter publishing make it easy to start. The platform’s built-in monetization tools also help newcomers turn their content into income more quickly.

Can ConvertKit handle large subscriber lists?

Absolutely. ConvertKit is designed to scale with your growth. It can efficiently manage lists of hundreds of thousands of subscribers, maintaining good deliverability rates and providing advanced segmentation options for large audiences.

Can I migrate my list from ConvertKit to Beehiiv or vice versa?

Yes, both platforms support list migration. They offer resources and support to help you transfer your subscribers smoothly. Always ensure you have proper permission when migrating lists to maintain good email deliverability.

The Verdict: Which One Takes the Crown?

After years of using both platforms, here’s my honest take:

ConvertKit is my go-to for complex email marketing needs. If you’re juggling multiple content types or need advanced automation, ConvertKit is your best bet.

Beehiiv shines for newsletter creators and content-focused businesses. If you’re all about that newsletter life, Beehiiv’s streamlined approach could be just what you need.

Remember, at the end of the day, the best tool is the one that works for you. Why not take both for a spin? Sign up for the free plans and see which one feels right.

I’d love to hear about your experiences! Comment below and let me know which platform you’re leaning towards. And hey, if this article helped you, why not share it with a friend? Let’s spread the email marketing love!

Until next time, happy emailing, folks!

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